Summary

This senior marketing role will develop and optimize account-based and field marketing campaigns for strategic consumer products accounts and prospects in the life sciences value chain. The role owns integrated campaign execution, measurement, and pipeline acceleration, with work-from-home or office flexibility through Veeva's Work Anywhere model.

Responsibilities

• Develop targeted account-based marketing campaigns
• Execute integrated multi-channel field campaigns
• Coordinate campaigns with sales and strategy
• Measure campaign effectiveness using KPIs
• Analyze results and optimize campaign performance
• Accelerate pipeline through strategic account initiatives