Product Marketing Director - Fixed Income Lead
T. Rowe Price · London
6 days ago
HybridFull_timefixed income marketinginvestment product positioningasset management
6 days ago
Workplace
Hybrid
Employment
Full_time
Location
London
Posted
6 days ago
Summary
This senior individual-contributor role leads product marketing strategy, positioning, messaging, and go-to-market direction for fixed income capabilities at T. Rowe Price. It partners across investment, product, content, and distribution teams, with hybrid work of up to one day a week from home.
Responsibilities
- Set product marketing priorities for fixed income
- Develop differentiated product positioning and messaging
- Translate market trends into marketing recommendations
- Plan integrated campaigns across the client journey
- Align content and campaigns with business priorities
- Monitor campaign performance and refine marketing plans
fixed income marketinginvestment product positioningasset managementinstitutional and intermediary clientsintegrated marketing campaigns