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Product Marketing Director - Fixed Income Lead

T. Rowe Price · London

6 days ago

HybridFull_timefixed income marketinginvestment product positioningasset management

Workplace

Hybrid

Employment

Full_time

Location

London

Posted

6 days ago

Summary

This senior individual-contributor role leads product marketing strategy, positioning, messaging, and go-to-market direction for fixed income capabilities at T. Rowe Price. It partners across investment, product, content, and distribution teams, with hybrid work of up to one day a week from home.

Responsibilities

  • Set product marketing priorities for fixed income
  • Develop differentiated product positioning and messaging
  • Translate market trends into marketing recommendations
  • Plan integrated campaigns across the client journey
  • Align content and campaigns with business priorities
  • Monitor campaign performance and refine marketing plans
fixed income marketinginvestment product positioningasset managementinstitutional and intermediary clientsintegrated marketing campaigns