Summary

This vice president role at JPMorganChase owns global segment growth strategy and demand programs for financial institution clients. It partners closely with senior sales stakeholders to generate pipeline through acquisition, lifecycle, and account-based marketing programs.

Responsibilities

• Set global segment growth and campaign strategy
• Design full-funnel acquisition and lifecycle programs
• Activate localized demand programs with regional teams
• Review pipeline performance with senior sales stakeholders
• Prioritize segment marketing requests and campaign work
• Develop industry tracks, proof points, and objection frameworks
• Coordinate cross-functional delivery and report program results