Summary

This director-level role leads the commercial strategy and performance of direct marketing for credit card acquisition at Funding Circle. It focuses on acquiring small-business customers, improving programme economics, and coordinating with data, marketing, finance, and external vendors; the role is hybrid in London with three days in the office.

Responsibilities

• Define direct marketing strategy for credit card acquisition
• Set commercial frameworks and channel acquisition targets
• Optimise volumes, customer acquisition cost, and ROI
• Source third-party data and test targeting models
• Oversee vendor delivery and compliance standards
• Forecast programme performance and report outcomes