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GTM Workplace Pensions Marketing Manager

Aviva · Bristol +1

£45k6 days ago

HybridTemporaryworkplace pensionsmember engagementpension consolidation

Salary

£45k

Workplace

Hybrid

Employment

Temporary

Locations

Bristol · York

Posted

6 days ago

Summary

This senior marketing manager role at Aviva leads workplace pension engagement marketing and a team of three. You’ll develop campaigns, digital journeys and member communications that encourage pension consolidation and higher contributions; the role combines office and flexible working, with at least 50% of time in the office.

Responsibilities

  • Lead a team of three marketing colleagues
  • Develop campaigns to increase member engagement
  • Create personalised digital journeys and communications
  • Encourage members to consolidate old pension pots
  • Promote increased contributions to workplace pensions
  • Optimise customer communications across the pension journey
  • Measure campaign performance and demonstrate business impact
workplace pensionsmember engagementpension consolidationcustomer lifecycle marketingdigital customer journeys