Summary

This mid-level growth marketing role will lead Relay's courier acquisition strategy, expanding into new markets and growing the courier fleet. You will manage paid, unpaid, referral, influencer, and organic growth initiatives while optimising acquisition costs, conversion rates, and regional funnel performance.

Responsibilities

• Expand Relay into new courier markets
• Refine value propositions by geography and vehicle
• Optimise CPA and conversion rates
• Build landing pages and test ad creatives
• Set acquisition targets across regional funnels
• Integrate paid, referral, influencer, and organic channels