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Field Marketing - Manager

Veeva Systems · Boston

£70k–£130k5 years ago

RemoteFull_timefield marketingdemand generationcustomer retention

Salary

£70k–£130k

Workplace

Remote

Employment

Full_time

Location

Boston

Posted

5 years ago

Summary

This senior field marketing role will plan and execute demand generation, retention, customer, and event programs for North American life sciences software markets. The role is work-from-anywhere and focuses on supporting revenue objectives, strategic accounts, sales teams, and customer growth through integrated marketing programs.

Responsibilities

  • Execute integrated demand generation programs
  • Plan customer retention and education campaigns
  • Manage field, user, and industry events
  • Write copy for digital marketing campaigns
  • Create account-level marketing plans
  • Manage marketing agencies and vendors
  • Measure programs against objectives and budgets
salesforcepardotaccount-based marketing
field marketingdemand generationcustomer retentionaccount-based marketinglife sciences softwareindustry events