Field Marketing - Manager
Veeva Systems · Boston
£70k–£130k5 years ago
RemoteFull_timefield marketingdemand generationcustomer retention
£70k–£130k
5 years ago
Salary
£70k–£130k
Workplace
Remote
Employment
Full_time
Location
Boston
Posted
5 years ago
Summary
This senior field marketing role will plan and execute demand generation, retention, customer, and event programs for North American life sciences software markets. The role is work-from-anywhere and focuses on supporting revenue objectives, strategic accounts, sales teams, and customer growth through integrated marketing programs.
Responsibilities
- Execute integrated demand generation programs
- Plan customer retention and education campaigns
- Manage field, user, and industry events
- Write copy for digital marketing campaigns
- Create account-level marketing plans
- Manage marketing agencies and vendors
- Measure programs against objectives and budgets
salesforcepardotaccount-based marketing
field marketingdemand generationcustomer retentionaccount-based marketinglife sciences softwareindustry events