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Director - Integrated and Field Marketing

Veeva Systems · Boston

£125k–£225k2 months ago

RemoteFull_timeintegrated marketingfield marketingdemand generation

Salary

£125k–£225k

Workplace

Remote

Employment

Full_time

Location

Boston

Posted

2 months ago

Summary

This director role leads integrated and field marketing for Veeva's Development Cloud across North America, targeting life sciences organizations in clinical, regulatory, and safety markets. You will own multi-channel campaigns, field events, executive programs, account-based marketing, and sales enablement while leading cross-functional teams in a work-anywhere environment.

Responsibilities

  • Develop integrated marketing strategy for Development Cloud
  • Lead multi-channel marketing campaigns across digital channels
  • Plan North America field events and executive programs
  • Partner with sales on customer engagement initiatives
  • Measure marketing performance and optimize programs
  • Coordinate global and regional marketing teams
account-based marketing
integrated marketingfield marketingdemand generationaccount-based marketinglife sciences softwaredrug development