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Director, Data Strategy

Brainlabs

2 weeks ago

Hybriddata strategyfirst-party data strategymedia effectiveness

Workplace

Hybrid

Posted

2 weeks ago

Summary

This director-level role develops data strategies for major clients, using data and insight to support media and marketing effectiveness and business growth. The role also shapes Brainlabs’ data strategy capabilities and coaches colleagues. The company expects office attendance around three days per week.

Responsibilities

  • Diagnose client data challenges and set strategic vision
  • Build mid-term data-centric client growth plans
  • Develop first-party data strategies for media activation
  • Champion adtech and martech adoption across clients
  • Lead data and technology pitches for key clients
  • Create frameworks to measure brand growth and media effectiveness
  • Coach colleagues and shape data strategy capabilities
adtechmartechdata analysis
data strategyfirst-party data strategymedia effectivenessmarketing transformationadvertising and media