Summary

This director will lead consumer card acquisition and UK brand strategy across the UK Consumer portfolio. They will oversee three manager teams, allocate marketing investment, and work with product, analytics, finance, risk and performance marketing partners to support growth.

Responsibilities

• Develop and execute consumer card acquisition strategies
• Allocate investment across acquisition marketing activity
• Optimise acquisition performance across consumer card products
• Lead UK brand strategy and local activations
• Work with global teams to maximise brand investment
• Support global experiences and sponsorship programmes