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Data Analyst - Content

9fin · London

3 months ago

HybridFull_timecontent analyticsengagement measurementeditorial strategy

Workplace

Hybrid

Employment

Full_time

Location

London

Posted

3 months ago

Summary

You’ll be a senior data analyst embedded with 9fin’s content team, turning engagement and coverage data into decisions that shape editorial strategy. The role sits within the analytics team and covers content analytics end-to-end, including instrumentation, engagement measurement, and building reusable analysis frameworks and datasets. Hybrid working is offered.

Responsibilities

  • Build engagement measurement beyond readership
  • Separate genuine engagement from passing interest
  • Quantify engagement for core and public audiences
  • Prioritise coverage using highest-attention signals
  • Monitor competitive coverage and story attribution
  • Diagnose spike drivers with reproducible frameworks
  • Author dbt models on bigquery and own omni layer
sqldbtbigquerysnowflakelookerthoughtspotllm-based content classificationllm-based pipelinesllmevent analyticsengagement measurementscroll depthclick-throughtime on pagetag-effectiveness analysisa/b testingpython
content analyticsengagement measurementeditorial strategyaudience analyticscompetitive coverage