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Commercial Director, Western Europe - Marketing Effectiveness

NielsenIQ · Oxford

£65k–£121k2 weeks ago

HybridFull_timemarketing effectivenessmedia mix modelingmedia experiments

Salary

£65k–£121k

Workplace

Hybrid

Employment

Full_time

Location

Oxford

Posted

2 weeks ago

Summary

This commercial director role supports the growth of NielsenIQ’s marketing effectiveness business across Western Europe, helping clients adopt solutions including MMM, matched panel testing, and media experiments. The role works with commercial teams on opportunities, proposals, pitches, and client relationships, while contributing to revenue and margin targets. The posting indicates a hybrid working arrangement.

Responsibilities

  • Identify opportunities to grow solution adoption
  • Support sales teams with strategic commercial input
  • Prepare responses to client RFIs and RFPs
  • Shape pitches around client goals and needs
  • Showcase product value through success stories
  • Run workshops and training for internal teams
mmmmatched panel testingmedia experiments
marketing effectivenessmedia mix modelingmedia experimentsmedia evaluationconsumer research