Summary

This commercial director role drives growth for NielsenIQ's marketing effectiveness business across western europe, selling and positioning solutions including MMM, matched panel testing, and Cadence. The role focuses on client adoption, high-value pitches, proposals, revenue targets, and sales enablement in a hybrid working environment.

Responsibilities

• Identify opportunities for MMM adoption
• Prepare RFI, RFP, and proposal responses
• Lead pitches for marketing effectiveness programs
• Advise clients on media effectiveness solutions
• Create activation plans for local sales teams
• Deliver product training and knowledge-sharing sessions
• Publish thought leadership and LinkedIn content