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Brand Marketing Lead

Pleo · London

Yesterday

HybridFull_timebrand strategyintegrated brand campaignsspend management

Workplace

Hybrid

Employment

Full_time

Location

London

Posted

Yesterday

Summary

This individual-contributor brand marketing lead will own strategy and campaign execution across six European markets, positioning Pleo’s spend management platform for mid-market finance leaders. The role combines hands-on creative work with budget and agency ownership, and offers hybrid or fully remote working options.

Responsibilities

  • Own brand strategy across six european markets
  • Plan and execute integrated brand campaigns
  • Create branded content for finance leaders
  • Balance awareness, consideration, and conversion
  • Manage campaign budgets and agency relationships
  • Measure brand lift, earned media, and pipeline
  • Localise messaging and campaigns across markets
brand strategyintegrated brand campaignsspend managementmid-market financeeuropean market localisation